Based in Cape Town, South Africa, Tinkwe is a boutique PR, Social Media and Content Marketing consultancy that helps brands tell their stories.
Why? It’s simple… because people love stories and when they know your story, if it’s a good story, they WILL love your brand.
Tinkwe was founded by Lexi Hall once known to her family and friends as TINK. ZimbabWEan born and bred, the country and its people will forever be her first home and an ongoing source of inspiration.
As the youngest of five, Lexi has always been a communicator and has had to tell really great stories, very skilfully and sometimes very loudly just to be heard! She developed a love for words very early on and she nurtures this love daily.
She studied Arts and Languages before completing a Postgraduate Marketing degree at UCT. With over 10 years of experience in PR and Marketing across various industries including property, recruitment, travel, digital media and publishing, tech, finance, lifestyle, she has a comprehensive understanding of consumer insights, communication strategy, digital and creative development, relationship management, the media landscape and content marketing.
Proudly African, a passionate writer, and a sportswoman at heart, she lives for the next challenge and is always looking for a new adventure. When not in the office she is either on the mountain, in the sea, buried in a book, or at a table laden with wine, cheese, chocolate… or preferably all three!
Nicole has always had a love for magazines and newspapers. Some of her favourite memories are reading the Sunday papers with her Dad and then spending the rest of the afternoon discussing the news.
Nicole started out in shipping of all things, but knew from early on in her career that PR and comms was where she wanted to be. She took a massive leap of faith and made a career change at 30 and has not looked back. She has some incredible contacts in the media and a real love and passion for PR.
Nicole has worked on amazing clients such as the Cape Town Cycle Tour, Vineyard Hotel, Addis and Triumph. She has a huge love affair with champagne (MCC), is a coffee connoisseur and is slightly obsessed with Instagram.