We are Tinkwe.
We bring the human to PR.

Welcome to Tinkwe. We’re a boutique PR Consultancy based in Cape Town.

We help young, purpose-driven brands tell their stories in a way that increases awareness, trust and credibility.

We thrive when our values align with those of our clients and we do purposeful work. We love creating stories which the world wants to hear. Let us take your hand and share your story with those who need to hear it.

Our story

Tinkwe was born in 2015 and has since serviced over 60 clients. Founded by Lexi Hall, the name TINKWE comes from her childhood nickname TINK and her country of origin, ZimbabWE – both cornerstones in her journey. 

As the youngest of five, Lexi quickly learnt that she would only be heard at the dinner table if she told a good story with a great angle! This is where her love for PR began. Now as a mother of two she finds herself constantly needing to create well-crafted and intentional communication, on demand and by the minute. 

With over 17 years of experience in PR and Marketing, servicing over 100 clients across various industries, she has a comprehensive understanding of consumer insights, communication strategy, digital marketing, relationship management and the media landscape. 

“Storytelling is by far the most under-rated skill in business.”

Gary Vaynerchuk

What we do

Communication Strategy

Narrative & storytelling

Media Relations


Proactive &
reactive PR

Corporate Communication


Influencer engagement
& management​




  • When we decided to work with a PR agency, Lexi and Tinkwe were our obvious choice based on quality of people and evidence of results. We were not let down in working with them. Highly recommended.

    Sam Paddock

    JEFF (Johno’s E-fitness Faculty.)
  • The Tinkwe team are exactly what you’d hope for in a PR team – clear in their approach, 110% committed, and exceptional at thinking out the box to make your brand stand out. They’re also just great people and a joy to work with.

    Sarah Graham

    Celebrated South-African cook, food writer & TV show host
  • Thanks so much for all the work you and Nasreen have done. It’s certainly been worth doing! The store has had amazing coverage and has had a really positive start, so thank you!

    Andrew Flanagan

    Poké Co.

Industry experience

Clients we are proud of

Why PR?

Where advertising is ‘paid media’, we focus on ‘earned media’, telling your story in a way that gets third parties speaking it in spaces where your target market is listening and engaging.

Our work increases awareness, trust and credibility. It changes the way people think about your brand, builds long-lasting relationships and is measurable.

Now is the time to be brave and put yourself out there.​ 

"Courage starts with showing up and letting ourselves be seen."

Brené Brown

A few of the many platforms that we have secured coverage on for our clients:

What's your story?