LinkedIn, the world’s largest professional networking platform, has released its sixth annual Top Companies list, and for the first time, Kenya, Nigeria, and South Africa have been included.
“The Top Companies list is an independent initiative run by LinkedIn’s Talent Solutions business which identifies the leading workplaces where professionals can grow their careers, and it celebrates the people and companies making an impact in the professional world.” says Marius Greeff, CEO of Turn Left Media. “We are over the moon to see that this year 3 African countries have been included in the global list.”
The Top Companies for 2022: The top 10 best workplaces to grow your career in South Africa are:
- Standard Bank Group
- FirstRand Group
- Absa Group
- The Coca-Cola Company
- Vodacom (Vodafone)
- Dimension Data (NTT)
Markets included are Australia, Brazil, Canada, France, Germany, India, Italy, Japan, Malaysia, Mexico, Netherlands, Philippines, Saudi Arabia, Singapore, Spain, UAE, United Kingdom, United States and debuting for the first time in Argentina, Austria, Belgium, Chile, Columbia, Denmark, Egypt, Indonesia, Ireland, Israel, Kenya, Portugal, New Zealand, Nigeria, South Africa, Sweden, and Switzerland.
LinkedIn Lists are fuelled by LinkedIn data (research and unique member data) and produced by the LinkedIn News team – a group of more than 95 global journalists covering and developing professional news and insights on the platform.
The methodology used to choose the top companies is based on seven pillars, each revealing an important element of career progression inside a company, and all based on LinkedIn data:
Ability to advance: Tracks how employees get promoted both at the company and when they land a new position externally, based on standardised job titles.
Skills growth: Looks at how employees across the company are gaining skills while employed at the company, using standardised LinkedIn skills.
Company stability: Tracks attrition over the past year, as well as the percentage of employees that stay at the company for at least three years.
External opportunity: Looks at Recruiter outreach across employees at the company.
Company affinity: Tracks connection volume among employees, controlled for the company size, as a means to measure how supportive a company’s culture is.
Gender diversity: Measures gender parity within a company and its subsidiaries (Note: this pillar is not applicable in Japan).
Educational background: Examines the variety of educational attainment among employees, from no degree to PhD levels, reflecting a commitment to recruiting a wide range of professionals.
To be eligible, companies must have at least 500 employees as of 31 December 2021, in the country/market, and employee attrition can be no higher than 10% over the prior 12 months (based on LinkedIn data). Only parent companies rank on the list; majority-owned subsidiaries and associated data are wrapped into the parent company. All data counts are normalised based on company size across the pool of companies eligible for the list.
The methodology time frame is Jan. 1, 2021 – Dec. 31, 2021. All the data is aggregated and/or de-identified. Staffing and recruiting firms, educational institutions, and government agencies are excluded, as are LinkedIn, its parent company Microsoft, and Microsoft subsidiaries.
To find out if your company is eligible for the next Top Companies list, contact Turn Left Media, LinkedIn Marketing Solutions’ exclusive partner in Sub-Saharan Africa.
ABOUT TURN LEFT MEDIA
Turn Left Media is an independent, boutique digital media sales house, that provides clients with valuable guidance on achieving marketing goals through LinkedIn using industry insights, extensive local and global LinkedIn knowledge. With offices in South Africa, Kenya and Nigeria, Turn Left Media has been helping African brands engage with clients, employees and other stakeholders on key, niche digital platforms since 1916.