Concerned about declining skills and resources, Gone Digital, an agiledigital marketing consultancy that has worked with many of the top brands and agencies in South Africa, has recently launched the Gone Digital Academy.
“We have worked in the industry for over a decade and have seen a rapid decline in the quality of skills and resources in the market,” says Luke Peters, Group CEO and Founder. “Instead of complaining, we decided to do something about it and have invested in delivering knowledge and mentorship-based learning that will help up-skill teams to ensure they are ahead of the curve in a fast-paced digital world.”
Course content is focused and relevant with topics covered including digital strategy, development, content, design, paid media, SEO and data analysis. Graduates of the Gone Digital Academy will be well equipped to navigate their way through the digital landscape, and contribute in a meaningful way to the development of the South African digital industry.
“Our practical experience in the industry ensures that our courses are not only based on the theory of marketing but actually informed by real-world scenarios,” says Peters. As a result, the courses introduce students to the most relevant and transformative aspects of digital marketing. Students are instructedin classrooms by lecturers with real industry experience, and benefit from their ongoing mentorship.
Gone Digital Academy courses are affordable and Seta (Sector Education and Training Authority) accredited, so businesses and agencies sending staff on these courses will be eligible for rebates or BBEEE points, depending on their structure.
Candidates who pass the unique SETA-accredited examination receive recognised certifications and qualifications. The Gone Digital Academy’s first course, Performance Media Marketing, is launching in Johannesburg on the 26-28thSeptember and in Cape Town, 8-10thOctober 2018.Click hereto sign up.
· Performance Media Marketing which incorporates Search marketing, Paid Social Media, SEO and Analytics.
· Social Media Marketing, Digital Strategy & Planning.
Course costs: R6999 per person.
The Gone Digital Academy offers Seta-accredited, digital marketing education to businesses, agencies and individuals. Born out of the digital industry itself, the Gone Digital Academy provides the necessary recognised certifications and qualifications for candidates to advance and progress within this industry.